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Bold Thinkers Group
Public Relations

Public Relations & Strategic Narratives

Your competitors are getting media coverage. Are you? Without a strategic PR plan, your story goes untold and your audience hears from everyone but you. Our newsroom-trained team brings insider knowledge of how media actually works — helping you craft compelling narratives, secure earned media placements, and build the credibility that paid advertising simply cannot buy.

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Public Relations and Strategic Narratives - Bold Thinkers Group

Is Your Brand Invisible to Media?

Most businesses struggle to earn media attention — not because their story isn't worth telling, but because they don't know how newsrooms decide what to cover.

Media Silence

You have a great story but journalists aren't covering it

No Media Relationships

Press releases go out but never get picked up

Competitors Get Covered

Your rivals are earning media coverage while you're not

Reactive, Not Strategic

You only think about PR when something goes wrong

What We Deliver

We don't guess what editors want — we know, because we've sat in those editorial meetings. Our newsroom-trained team applies the same story judgment that drives front-page coverage to your business narrative. From media relations and press release distribution to strategic messaging frameworks and story pitching, we position your brand for maximum visibility and credibility through earned media — coverage your audience trusts because a journalist chose to tell your story.

Key Features

Media relations & press outreach
Press release writing & distribution
Strategic messaging frameworks — Brand Engineering
Story pitching to targeted media
Narrative development & brand story — Brand Engineering
Media interview preparation & spokesperson training — PIO Training

Why Choose Bold Thinkers Group

Newsroom-trained team with editorial-level story judgment — Meet our team
Direct relationships with editors and producers across multiple markets
Established media placement track record
We pitch like journalists — because we were journalists
Strategic narrative development, not just press releases
Crisis-to-opportunity narrative positioning — Crisis Communications
Proven Results

Featured Case Studies

Real results from real engagements — crisis communications, media production, PIO training, and digital marketing.

Paid Ads

Turning $17K Into $319K in Estimated Revenue

Paid Search & Digital Advertising

18.7x Est.
roas
27.91%
conversion Rate
$16.07
cost Per Conversion

Challenge

A full-service veterinary hospital needed a paid search strategy to drive new patient acquisition across all service lines — from wellness exams to surgery and specialty ACL repair — while maintaining efficient cost-per-acquisition in a competitive local market

Solution

Built dedicated ad groups targeting every major service line with intent-matched keywords, paired with conversion-focused landing experiences that aligned ad copy to specific patient needs — delivering a 27.91% conversion rate, more than double the industry average

Results Achieved

  • 18.7x estimated return on ad spend from $17,079 in Google Ads
  • 1,063 conversions at $16.07 per acquisition (68–77% below veterinary industry avg. per WordStream)
  • 27.91% conversion rate — more than double the 12–13% veterinary industry benchmark (WordStream)
  • $318,900 in estimated revenue based on conservative $300 avg. customer value
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            Every challenge is unique, but our approach is proven. Let's discuss how we can help your organization navigate its next critical moment.

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            Start your brand journey with the best

            Join these innovative organizations who've strengthened their brand resilience and communication strategy with Bold Thinkers Group's proven engineering approach.

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            Proven Results

            Our track record speaks for itself with measurable outcomes and client success stories.

            15+
            Years in Media
            Newsroom
            Trained Team
            Earned
            Media Strategy
            Tampa Bay
            Media Network

            Is Your Story Getting the Coverage It Deserves?

            While you wait, your competitors are building media relationships and earning the coverage that could be yours. Get a free PR assessment — we'll identify untapped media opportunities and show you exactly how to amplify your narrative.

            Get Free PR Assessment
            FAQs

            Public Relations & Strategic Narratives - Frequently Asked Questions

            Expert answers to common questions about media relations, press coverage, strategic messaging, PR costs, measuring ROI, story pitching, and hiring a Tampa PR agency.

            FAQ Summary

            This FAQ section covers common questions about the services offered by Bold Thinkers Group, including crisis communications consulting, AI search optimization, web design, paid advertising, brand engineering, and professional development opportunities.

            Keywords: media relations, press coverage, media placement, story pitching, PR and crisis communications, integrated communications, reputation management, strategic narratives, brand storytelling, narrative development, strategic messaging, what is public relations, PR definition, why PR matters, earned media, PR consulting cost, public relations pricing, PR retainer cost, PR agency fees, PR measurement, PR ROI, measuring PR success, PR campaign metrics, story pitching, media pitching, how to pitch journalists, press outreach, PR vs advertising, public relations vs advertising, earned media vs paid media, PR timeline, how long for PR results, PR campaign duration, media relations timeline, Tampa PR agency, local PR firm Tampa, Tampa Bay public relations, Florida PR agency

            Related Services

            Public relations works best as part of an integrated strategy. Explore services that strengthen your media presence.

            Crisis Communications

            Protect your reputation when crisis strikes with rapid response strategies.

            Learn More

            Brand Engineering & Strategy

            Build a crisis-resistant brand identity that amplifies your PR efforts.

            Learn More

            Corporate & Public Affairs

            Stakeholder engagement and government relations for complex narratives.

            Learn More

            Video Production

            Compelling video content to support your press and media campaigns.

            Learn More

            Ready to Tell Your Story to the World?

            Every day without a PR strategy is a day your competitors own the narrative. Let's change that — starting with a free assessment of your media opportunities.

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            Need PR Guidance? Ask Our AI Now

            Get instant answers about media relations, story pitching, press releases, and strategic messaging — or connect with a PR specialist.

            Media Strategy

            Guidance on press outreach and coverage

            Story Pitching Help

            Craft compelling media pitches

            Talk to a PR Specialist

            Connect with our team directly